Mary Alice Ayala chooses IDX MLS Search Application for her Coldwell Banker Website

Released on = July 6, 2006, 11:41 am

Press Release Author = Mary French, IDX, Inc.

Industry = Real Estate

Press Release Summary = Eugene based IDX, Inc. today announced the addition of
Coldwell Banker's Mary Alice Ayala to its suite of real estate based search
applications online. Ayala now uses the latest version of IDX Broker to display and
completely integrate Multiple Listing Service (MLS) listings on her personal
website. This allows her to retain leads generated from direct traffic, rather than
losing out to the listing broker through the use of traditional framed MLS search
tools.

Press Release Body = EUGENE, ORE. - Eugene based IDX, Inc. today announced the
addition of Coldwell Banker's Mary Alice Ayala to its suite of real estate based
search applications online. Ayala now uses the latest version of IDX Broker to
display and completely integrate Multiple Listing Service (MLS) listings on her
personal website. This allows her to retain leads generated from direct traffic,
rather than losing out to the listing broker through the use of traditional framed
MLS search tools.

The IDX Broker application provides agents, brokers and other real estate
professionals with the tools needed to create a competitive advantage in a growing
real estate market.

The objective in developing a website with an integrated MLS data feed is to
generate new leads at a low cost for the client. With automatic email announcements,
custom client home views, and advanced admin and integration controls, Ayala's
clients now have access to the entire MLS listing database on her website.

Additional benefits of using IDX Broker Pro is the ability to automatically create
featured listing pages, check the status of new MLS listings and generate automatic
emails 24/7.

About Mary Alice Ayala
The Ayala Team of Coldwell Banker has over 50 years of real estate experience in the
San Gabriel Valley. They pride themselves on integrity and professionalism when
helping customers meet their residential, commercial and investment needs.



About IDX, Inc.
IDX, Inc. creates solutions to promote and connect sellers with buyers using
innovative server-side technology. Headquartered in Eugene, Oregon, IDX, Inc.
specializes in advanced web-based application development for industries and
businesses worldwide. IDX Broker, the primary application developed by IDX, Inc.,
helps inventory and real estate professionals generate more new leads at a low cost
to the client. For more information please visit www.idxbroker.com.


Web Site = http://www.idxbroker.com

Contact Details = IDX, Incorporated
PO Box 71866
Eugene, OR 97401

Toll Free: (866) 892-2133
Phone: (541) 343-3912
Fax: (541) 343-3915
Email: info@idxbroker.com
Web: www.idxbroker.com

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